Wednesday Whiskey x The Artists

This spring, Wednesday Whiskey, the young label in men’s shoes by Dutch entrepreneur Marijn Verschure, is launching a very special project. Several artists, from different origines, were invited to apply their significant signature on a pair of Wednesday Whiskey shoes. As a result the eye-catching works of art will be on display in a small exhibition from 2 April till 7 June 2015 at the Dutch Leather and Shoe Museum in Waalwijk, the Netherlands.


Exclusive collaboration between and a Dutch shoe brand and various artists.

Unique pieces of art
Marijn Verschure, who is both founder and owner of Wednesday Whiskey, came up with the idea for the art project together with his friend Pablo Lücker during an international fair. Besides Lücker, he found the American graffiti artist Kool Koor, the Dutch cartoonist Luc Verschuuren and several others, willing to make a contribution to this project. After the exhibition in the Dutch Leather and Shoe Museum, the project will be shown on several fairs and events as well.

The Wednesday Whiskey’ grafic art shoes have been combined with regular art pieces supplied by the artists themselves. Also on display is the shoe label’s rapid evolution into a full-fledged brand according, made visible by showing both early samples and current styles.

Wednesday Whiskey is a Dutch Shoe Brand established in 2013. Its philosophy stands for enthusiasm for unrestrained simplicity. The Wednesday Whiskey collections are produced with lots of care in a small factory, just outside of Porto, Portugal. At the moment the collection is available in 50 stores as well as online.

For more information Wednesday Whiskey

The exhibition of Wednesday Whiskey at the Dutch Leather and Shoe Museum can be visited during regular opening hours. In the weekend of 18 and 19 April, visiting the museum is free of charge.

Wednesday Whiskey x The Artists
2 April – 7 June 2015
Dutch Leather and Shoe Museum
Elzenweg 25, Waalwijk, the Netherlands

For more information Dutch Leather and Shoe Museum

Shoes painted by artist Pablo Lucker.